Vove Vintage was a holistic creative project and small business operation throughout the pandemic. As retail closed and e-commerce blew up, I made an entry into the vintage clothing market at the peak of its recent trend.
At the time I was managing one of Sydney’s largest second-hand retailers, Real King Vintage, and their backing enabled to focus on brand building and creative direction.
The outcomes of this work included full branding, UI/UX, content creation, product photography and e-commerce development.